Our blades are f***ing great
Dollar Shave Club is a subscription e-commerce service offering men’s razors, automagically shipped to your doorstep once a month, for as little as $1/month.
Interactivism designed the UX for the launch web site, with specific focus on the quiz-to-signup-to-check-out funnel and the referral program, which for a subscription commerce service is 90% of the business.
The company raised a total of $163.5M in venture funding, and on Jul 19, 2016 the company was acquired by Unilever for a cool $1B.