Life’s too short to build something no one wants.
Building great experiences start with a deep understanding of users.
Analytics can tell us the what, but not the why, and this is why we use both quantitative and qualitative data to make decisions.
Research is the catch-all term for a wide range of methods used to understand how users interact with a product or service.
In the early stages of projects, we uncover users’ needs, behaviors and motivations — to help define problems, validate assumptions, inform strategy and inspire design.
When solutions are being designed, prototyped and developed, we conduct usability testing – to make sure that what’s being built is meeting your users’ expectations, and solving tasks quickly, easily and efficiently.
From quick guerrilla style street intercepts to contextual inquiry, from web surveys to remote moderated testing, our approach draws from a large toolbox – customized to the timeline, budget, and needs of your project.
The Rose Parade has a long and storied history since it began in 1890, and it has truly become an American and international tradition. This January 1st, for the first time, a new technology is going to change the way we view the parade. Interactivism... View project
Start It Up partner with local governments around the globe to create vibrant and thriving communities through fostering and accelerating local small businesses. Interactivism worked with the company on all aspects of their user research, product design, marketing and branding. User research and persona development... View project
Scratch is a financial services company offering quick and simple credit assessment and financing options to pet owners in need. Interactivism designed and developed all aspects of the Scratch launch experience – from branding to responsive marketing web site, mobile-first credit application web app, point... View project
ReachEdge is a lead management and marketing automation software that sits at the center of ReachLocal's suite of online marketing and reporting solutions for small and medium-sized businesses, currently used by over 3,000 local SMBs, enabling them to level up their digital marketing game. In... View project
Scoutables is revolutionizing the way professional sports organizations manage financial risk around their most valuable assets: their athletes. Interactivism designed and helped develop a demo app that showcases Scoutables’ analytics capabilities by offering daily machine-generated scouting reports and graphical data-driven insights about every player in... View project
Interactivism worked with Local ID on their mission to solve the “last mile” of local marketing, helping marketeers discover hyperlocal events, and then slice and dice these by market, zip, demographics, etc. to enable planning, execution and tracking of local marketing activities. Local ID empower... View project
Shindigz has been selling party supplies for 90 years, with its share of revenue stemming from e-commerce steadily growing over the last 20 of those years. Interactivism worked with Shindigz in the first half of 2015. After conducting an extensive heuristic evaluation of the current... View project
Metacloud is a premium OpenStack offering - an on-premise private cloud solution that is delivered with a SaaS like service model. Interactivism has worked with Metacloud, since 2013 across all customer facing aspects of their product experience - incl. company website (retired after Cisco acquisition),... View project
FanBread is a one-stop shop for influencers to build their branded online presence with built in tools to grow, manage and monetize their audience. Interactivism worked on all aspects of FanBread’s MVP product – form information architecture and interaction design to branding and final UI... View project
Haulstars is a video ad technology company, enabling brands and editorial product showcase, publishers an engaging ad format with outstanding performance, and creators increased reach and monetization opportunities. Interactivism worked on Haulstars’ UX+Design from inception and helped the company pivot from consumer destination to ad tech.... View project
Periodical takes the hassle out of distributing and monetizing digital content, so that publishers can focus on what they love; creating content. A CMS platform with integrated subscriptions payment processing, subscriber management and analytics. Publish once and distribute automagically to the (responsive) web, iOS, Kindle... View project
LoveIt is a Pinterest style service with power tools for discovery, organization of, and collaboration around, anything visually inspiring online, designed with monetization of visual bookmarking in mind. Interactivism designed and directed Branding, Product, UX and Visual Design of the web site and the iOS... View project
Dog Vacay is a marketplace that matches dog owners in need of pet-care services such as boarding and walking, with qualified animal caregivers. Interactivism designed the UX for the launch website. Dog Vacay raised $47M over 4 years from launching in 2012, and on March 29,... View project