MeUndies is an e-commerce service, offering premium men and women’s basics (underwear, t-shirts and socks), with a subscription option to further increase value and convenience.

Interactivism designed the UX for their original quiz-to-checkout funnel, as well as a later redesign to extend their offering with a browsable product gallery and a transactional model that give customers the choice between subscription and one-time purchase.

MeUndies has raised $10.4M to date.